Jefas

Sharon Fonseca

This Venezuelan entrepreneur is using bold patterns and colorful pieces to express herself in a high-end collection named after her fans

Venezuelan entrepreneur, model, social media personality, and actress Sharon Fonseca started her career as a teenager and quickly began to gain fame in the entertainment industry. Fonseca is best known for her roles in TV series such as Jenni Rivera: Mariposa de Barrio and Bajo el mismo cielo.

In May 2021, the mom of one, launched By Sharon Fonseca, her second fashion collection inspired in her fans.

Sharon Fonseca©By Sharon Fonseca
“I’m so happy to finally share with you my newest collection ❤️ Thank you for all of your support; each piece of the collection is named after you!”

The curated, bold, colorful, and high-end collection is designed in Italy and has pieces named after her followers, including the Jennifer blazer, Lucy blouse, or Xenia dress. “I have always been into vibrant colors and eccentric designs and find they are the best way to empower and make a woman feel confident. Imperfections are what make us unique and what makes us stand out, which is why I believe they are our most beautiful features. With this collection, I want women to realize that their beauty lies in their imperfections and that they should not be afraid to express themselves by wearing eye-catching pieces that make them stand out,” she said.

Sharon Fonseca©Sharon Fonseca

Her first limited capsule collection, named Sharon, also captured her personality. “Style goes hand in hand with personality, and this is what I am portraying with these designs’ says Sharon. “I am beyond excited about this new adventure with my own line. It has been a challenge to get out of my comfort zone and to join the creative side of the industry. I have poured my heart out into this project which has taken me over a year of work. I am happy that I get to share a bit of my style with all of you, and I cannot wait until you start creating your own looks with the pieces,” she said at the time.

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