Entertainers

Influencers

Fashionistas

Beauty Icons

Athletes

Artists / Authors

Biz/Tech Innovators

Leaders

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Latina Powerhouse 2020

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Latina Powerhouse Top 100 is an annual initiative celebrating the most influential, empowering and inspiring Latinas.

This list includes women with outstanding professional achievements and impactful stories. Their talents are essential to the our Latino journeys. We take pride in their accomplishments and inspiration. HOLA! USA thanks them for their continued contributions to our culture and community.

Menē x Louise Bourgeois Reception with Hauser & Wirth to Launch New Collection in Los Angeles
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Powerhouse Honorable Mention

Luchita Hurtado

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Entertainers

The best of the best in 2020. People are drawn to their work’s vibe and energy.

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Jennifer Lopez

JLo’s Instagram account is in the world’s Top 20, with more than 130 million followers at the moment.

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Salma Hayek

Only four Mexican actresses have been nominated for an Oscar and Salma is one of them.

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Demi Lovato

One of her greatest hits in the Latino community include “Echame la culpa” sung with Luis Fonsi in 2017

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Selena Gomez

She has more than 191 million followers on Instagram , ranking her in the top 10 on social media

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Eva Longoria

Eva Longoria has spoken out against strict anti-immigration legislation and in 2014 she founded the Latino Victory Project to help encourage voting and donations for candidates

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Shakira

Even as a child it was clear she was a gifted artist and when she was only eight-years-old, she wrote her first song “tus gafas oscuras”, which she dedicated to her father

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Sofia Vergara

Initially she was a model for Pepsi, which gave a boost in her career, then she went on to also become a runway model. Later, she began working as a host for various shows and series

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Thalia

In recent years, Thalia has released several musical hits, such as “From that night!” and the 2016 hit, ”I don‘t remember,” that also featured Maluma and Natti Natasha

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Ana de Armas

At the age of 18, she moved to Spain with the goal of having a role in the series “El internado”. She obtained an important role, which marked her career since the series was such a success in Spain

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Eva Mendes

In 2011, she met actor Ryan Gosling on the set of “The Place Beyond the Pines.” The couple is very private and they have two daughters together

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Lele Pons

Her fame began with the popular app, Vine in 2013 when she was a sophomore in high school.

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Chiquinquirá Delgado

She is a former beauty pageant queen.

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Rosalia

From a very young age she became interested in music and began her training at the age of 10.

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Clarissa Molina

She rose to fame when she won Miss Dominican Republic.

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Selena Quintanilla

Selena’s singing inspired her father to create a family band.

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Dascha Polanco

She originally studied nursing in school, despite wanting to be an actress from a young age.

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Danna Paola

She’s a Mexican actress, singer, and model who is on her way to the top.

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Anitta

Anitta is known for her collaborations with artists like J Balvin, Ozuna, Maluma, Sofia Reyes, Rita Ora, and Becky G.

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Gloria Estefan

Estefan is an outstanding singer, songwriter, and businesswoman.

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Zoë Saldaña

She starred in films such as “Pirates of the Caribbean: The Curse of the Black Pearl,” “Guess Who’s Coming Tonight,” and more.

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Yalitza Aparicio

She is a UNESCO Goodwill Ambassador.

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America Ferrera

She starred in the series “Ugly Betty” which broke audience records and managed to win several awards.

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Isabela Merced

Isabela Moner changed her stage name to Isabela Merced in honor of her grandmother.

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Karol G

Karol G is a very proud Colombian woman.

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Cardi B

She is known for her constant empowerment of women and has no filter when speaking, she speaks her truth and is very frank with people.

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Julissa Calderon

She has participated in the Netflix series, “Gentefied,” which is a story that defends Afro-Latinas from the LGTBT community.

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Ivy Queen

She is a pioneer singer of the reggaeton genre.

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Jenna Ortega

The actress of Mexican and Puerto Rican descent is officially the newest ‘Neutrogena Brand Ambassador’.

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Dayanara Torres

She’s the youngest woman to win the Miss Universe contest.

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Lupita Infante

In several interviews, she mentions that in her recent album she refers to female empowerment.

 

Influencers

Through social they show us how they live their lives inside and out.

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Paloma Mami

Paloma is the first Chilean artist to sign a deal with Sony Music Latin

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Dulce Candy

Her story has been published in the textbook American Government Stories of a Nation

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Gaby Castellanos

Castellanos is one of the most important advertisers in the Hispanic market.

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Joanna Hausmann

Her biweekly show “Joanna Rants” has garnered over 50 million views.

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Massy Arias

Arias is changing lives and inspiring a new generation of trainers.

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Paola Antonini

Her story is inspiring to so many.

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Sascha Barboza

Among many other titles, she is a champion of two categories of bodybuilding.

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Yuya

Her casual demeanor has made Yuya one of the most well-known and highest-paid YouTube vloggers in the world.

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Lilliana Vazquez

She is an Emmy-Award winning host and TV personality.

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Daniela Alvarez

Alvarez holds the title of Miss Colombia 2011.

 

Fashionistas

Passionate women contributing to the growing power of Latinx fashion.

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Lineisy Montero

Currently considered as one of the best afro-latina models, Montero has graced the covers of multiple magazines and has modeled for iconic brands like Óscar de la Renta, Marc Jacobs and more.

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Hiandra Martinez

Martinez just appeared on the cover of the September issue of Vogue Mexico.

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Licett Morillo

Morillo had the honor of closing a Prada fashion show

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Yaya DaCosta

DaCosta is a model and actress who’s appeared in several movies and shows.

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Sofía Sánchez Barrenechea

She’s considered one of the most influential women in her country.

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Joan Smalls Rodriguez

She has wanted to model since she was 13.

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Denise Bidot

She rejoined the fashion world just one month after giving birth.

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Giannina Azar

Her daughter helps her design and style her pieces.

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Karen Perez

Perez is using her platform to amplify voices that need to be heard.

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Denise Mercedes

At 21, she decided to start fashion blogging for plus size women.

 

Beauty Icons

The human connection to beauty is key in our lives, get a closer look at these accomplished Latinas.

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Jessica Alba

Her business venture includes a collection of household goods, diapers, and body care products.

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Alejandra Espinoza

She’s an iconic model and host.

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Rea Ann Silva

Silva invented the popular sponge that makeup lovers are obsessed with.

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Carolina Contreras

She created a community to empower and inspire women.

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Monica Veloz

Veloz is an Afro-Latina who loves being herself

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Joanna Vargas

For Vargas, beauty isn’t something that defines a person, beauty is simply a routine.

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Priscilla Ono

In 2017 she applied to become part of the Fenty team as a makeup artist.

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Jesaaelys Marie Ayala González

She’s the face of ColourPop Cosmetics

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Jennifer Yepez

Yepez’s work ethic and talent opened doors for her.

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Kay-Lani Martinez

She gained popularity from her makeup tutorials online.

 

Athletes

Women can play sports and be just the best at it. Right, Diana?

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Diana Taurasi

Raised in Argentina, Diana Taurasi nicknamed the “White Mamba” by Kobe Bryant is one of the best basketball players of our time.

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Laurie Hernandez

Meet the first U.S.-born Hispanic athlete born in the 21st century to win an Olympic gold medal.

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Marta Vieira da Silva

Six-time FIFA Women’s World Player of the Year Marta Vieira da Silva is one of the most iconic soccer players in the world.

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Angelica Delgado

From Miami, Florida, this young athlete is coming at the peak of her career as a 16-time World Cup medalist.

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Melissa Gonzalez

Melissa Gonzalez is a midfielder for Team USA with over 150 international appearances.

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MJ Acosta-Ruiz

This young afro-latina is making sure that the Latinx community is represented in The NFL.

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Leticia Bufoni

Leticia is among the most well-known female pro-skaters and action sports athletes in the world.

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Rachel Garcia

This right-handed pitcher has been named the Women’s College World Series Most Outstanding Player.

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Monica Gonzalez

Monica was a founding member of the 1998 Mexican Women’s National team and she helped lead the team in the 1999 FIFA Women’s World Cup.

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Jessica Mendoza

Jessica is a four-time First Team All-American softball player that became the first female analyst in the history of Major League Baseball.

 

Artists / Authors

These great and creative minds represent our Latin culture with pride and joy.

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Fernanda Melchor

Distinguished Mexican Author

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Julia Alvarez

Award winning Dominican-American Author

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Natalia Sylvester

Award winning “Chasing the Sun” author

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Silvia Moreno-Garcia

Writer and Publisher

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Rayma Suprani

Award Winning Venezuelan Press Cartoonist

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Flor de Toloache

Latin Grammy winner Flor de Toloache wins the hearts of fans of both progressive and traditional mariachi

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Pati Jinich

Award Winning host of “Pati’s Mexican Table” on PBS

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Carmen Maria Machado

She is the author of the bestselling memoir In the Dream House and the award-winning short story collection Her Body and Other Parties

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Ella Fontanals-Cisneros

Global contemporary art, with an emphasis on art from Latin America, especially geometric abstraction, Cuban art, and contemporary and emerging artists

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Daniela Soto-Innes

Daniela Soto-Innes is one of the most exciting Chefs working today

 

Biz/Tech Innovators

These women are here to stay by leading the way in diversity and innovation.

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Rocio Guerrero Colomo

Rocío has been named to Billboard’s Latin Power Players list, as well as one of the Top 100 Most Powerful Female Executives by Billboard

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Claudia Mirza

Mirza received the Women’s Business Enterprise award from the Women’s Business Enterprise National Council

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Mariana Atencio

She is the co-founder of “Go Like”, a multimedia production company

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Irma Olguin

CEO and co-founder of Bitwise Industries.

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Leila Cobo

Cobo is considered one of the country’s leading experts in Latin music

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Ana Corrales

She is responsible for bringing Google’s consumer hardware products to life, including Pixel smartphones, the new Nest Hub Max laptops, and Pixelbook, among other devices.

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Katia Beauchamp

“When you’re there fully to think about a challenge you’re facing, you’d be shocked how many ideas you have.”

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Rosemary Mercedes Beepat

Executive Vice President and Chief Communications Officer for Univision Communications Inc

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Margarita Oliva Sainz de Aja

Margarita is particularly involved in Latin women issues, having been a co-founder and chairwoman of WILL-Women in Leadership in Latin America

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Nanette Cocero

She is the Global President of Pfizer Vaccines.

 

Leaders

In 2020, they have showed us the importance of ideals, conviction and action.

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Vanessa Bryant

An inspiring philanthropist and strong mother

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Candace Valenzuela

A community leader, experienced educator, and lifelong A Texan

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Ana Marie Argilagos

An entrepreneurial thinker bridging diverse agendas with a track record of working within the philanthropic, public, and nonprofit sectors

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Maria Hinojosa

Hinojosa has informed millions of Americans about the fastest growing group in our country

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Miriam Jiménez Román

A pioneer researcher of the afro-latinx activism (In memory)

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Janel Martinez

Founder of award-winning blog, Ain’t I Latina?

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Elena Rios

From the very beginning of her training in medicine, she has worked to improve the recruitment and success rates of minority students

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Adriana Aristizabal

Founder & President at iVoice Communications

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Maria Teresa Kumar

Fast Company named Kumar among the 100 Creative Minds

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Maria Celeste Arraras

Author, and television personality, who has won three national Emmy Awards for journalism