Attention, all makeup fans! Grab your wallets because Hailey Baldwin might be the next celebrity to launch a beauty line. This week, the 22-year-old model filed a trademark for the name "Bieber Beauty" with a plan to sell "beauty and cosmetic" products, according to the documents submitted on April 10 to the United States Patent and Trademark Office. But that's not all, the supermodel also has plans to get into the fashion industry. Scroll for all the deets!
Hailey Baldwin filed a trademark for the name "Bieber Beauty" to launch her first cosmetics line
Details for "Bieber Beauty" are still scarce, but last October, Hailey filed a trademark for both her maiden name "Hailey Baldwin" and her married name "Hailey Bieber" for the intent to launch a clothing line that would include a variety of goods, including bathing suits, athleisure, dresses, lingerie and more.
In the past, she's done several collaborations with clothing and beauty brands, including Levi's, PrettyLittleThing and Adidas. She is also currently the face of bareMinerals, so it is unlikely that she will announce her makeup brand before finishing up her contract.
The supermodel previously filed a trademark for her married name "Hailey Bieber" to launch a clothing line
Besides her career, Hailey is also focusing on marriage life. She and Justin Bieber married in a courthouse last fall, and they were planning on having a ceremony this year but are postponing it due to Justin's mental health. She previously shared that "marriage is hard" in an interview. "I’m fighting to do this the right way, to build a healthy relationship. I want people to know that. We’re coming from a really genuine place," she said. "But we’re two young people who are learning as we go. I’m not going to sit here and lie and say it’s all a magical fantasy. It’s always going to be hard.”