ANITTA: Activism and Sensuality
Larissa de Macedo Machado, better known as Anitta, is one of the most popular celebrities on social media (she has 35 million followers on Instagram...and counting). Vogue magazine also named her one of the 100 most influential and creative people in the world. And let’s not forget, controversial. The video of her hit, Vai Malandra, which she filmed in a Rio de Janeiro favela, raised a wave of controversy over race, sexism, abuse, and inequality. For this Brazilian, it is an opportunity to start a dialogue, but always on her terms, because she believes her message of feminism and equality is not at odds with her sensual image. “I like to send the message that we need to be whoever we want to be,” the 26-year-old singer, who is an ally of the LGBTQ community, helps the homeless, and supports children with Down Syndrome, says. “If I want to be sexy...I just am. Be yourself and be a good person.”